MPC 6350 - Visual Communication in the Workplace

Credits: (3)
Typically Taught Summer Semester: 1st Blk, 2nd Blk
Description: Visual messages are a powerful way to inform, persuade and educate. Within the workplace, the ability to effectively communicate goals, ideas and client information through combinations of visual and textual elements is an invaluable skill. This course introduces students to philosophical and theoretical perspectives that enable effective visual presentation in the organization. It also exposes them to practical design principles, skills and tactics that generally guide effective screen and print design. Additionally, students will learn how to critically analyze visual communication materials and aids according to standards that reflect sensitivity to fairness, diversity, good ethics and effectiveness.