Marketing Emphasis, Business Administration (BS)

• Program Prerequisites: Most business and economics courses with numbers above 3000 require formal admission to the John B. Goddard School of Business & Economics and completion of ACTG 2010 , ECON 2010 , ECON 2020 , IST 2010 , and QUAN 2600 . These five courses are referred to collectively as “Business Foundations.” (Refer to the John B. Goddard School of Business & Economics Requirements .)
• Minor: Not required.
• Grade Requirements: Candidates for the bachelor of science degree must complete all prerequisite and required business and economics courses with a grade of “C-” or higher. In addition, the cumulative Business Foundations GPA, the overall business and economics GPA, and the overall university GPA must be 2.5 or higher.
• Credit Hour Requirements: A total of 120 credit hours is required for graduation; 60-61 of these are School requirements, 30 are required within the major, and the balance should be taken outside of the major. The required 40 upper-division credit hours (courses numbered 3000 and above) are included in the School and major requirements.

Advisement

Advisement is strongly encouraged for all GSBE majors and minors. See more information on available advising resources in the John B. Goddard School of Business & Economics  section of this catalog.

Admission Requirements

Acceptance to the John B. Goddard School of Business & Economics is required for all business majors, minors, emphases and certificates. To be admitted, students must register for BSAD 2899 . Students may obtain information regarding admissions from the GSBE Advising Center, WB 211, (801) 626-6534 and/or the Department of Business Administration, WB 216, (801) 626-6075.

General Education

Refer to Degree and General Education Requirements  for the University Bachelor of Science requirements. The following courses required for the Marketing Emphasis also will satisfy general education requirements: ENGL 2010  (English Composition); MATH 1050  (Quantitative Literacy); ECON 2010  or ECON 2020  (Social Science); and BTNY 1403  (Life Science).