The marketing BIS examines the process of creating, promoting, and delivering value that builds lasting relationships with customers and stakeholders. The minor offers students an education in the best practices of traditional and digital marketing. The minor is designed to meet the needs and expectations of employers and prepare WSU students for career opportunities in a rapidly expanding field of business.
Grade Requirements: All classes must be passed with a C- or higher.
Credit Hour Requirements: A total of 18 credit hours are required for all registered students.
This srogram is available to all students. BSAD 2899 will be waived for all non-business majors. All courses subject to capacity limitations.