Marketing Emphasis, Business Administration (BS)

• Program Prerequisites: Most business and economics courses with numbers above 3000 require formal admission to the John B. Goddard School of Business & Economics and completion of ACTG 2010 , ECON 2010 , ECON 2020 , IST 2010 , and QUAN 2600 . These five courses are referred to collectively as “Business Foundations.” (Refer to the John B. Goddard School of Business & Economics Requirements .)
• Minor: Not required.
• Grade Requirements: Candidates for the bachelor of science degree must complete all prerequisite and required business and economics courses with a grade of “C-” or higher. In addition, the cumulative Business Foundations GPA, Goddard School (major) GPA, and the overall university GPA must be 2.5 or higher.
• Credit Hour Requirements: A total of 120 credit hours is required for graduation; 60-61 of these are School requirements, 30 are required within the major, and the balance should be taken outside of the major. The required 40 upper-division credit hours (courses numbered 3000 and above) are included in the School and major requirements.
• Program Code: 4008BS
• CIPC: 521401

Advisement

Advisement is strongly encouraged for all Goddard School majors and minors. See more information on available advising resources in the John B. Goddard School of Business & Economics  section of this catalog.

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Admission Requirements

Acceptance to the John B. Goddard School of Business & Economics is required for all business majors, minors, emphases and certificates. To be admitted, students must register for BSAD 2899 . Students may obtain information regarding admissions from the Goddard School Advising Center, WB 211, (801) 626-6534.

General Education

Refer to Degree and General Education Requirements  for the University Bachelor of Science requirements. The following courses required for the Marketing Emphasis will also satisfy general education requirements: ENGL 2010  (English Composition); MATH 1050  (Quantitative Literacy); ECON 2010  or ECON 2020  (Social Science); and BTNY 1403  (Life Science).