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Apr 28, 2024
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MKTG 4200 - Internet MarketingCredits: (3) Typically taught: Fall [Full Sem]
Spring [Full Sem]
This course is an elective course for Information Systems & Technologies and Marketing majors. The course deals with the steps used in developing a marketing plan, orienting the plan to developing an Internet presence, and developing a World-Wide Web site to implement the on-line components of the plan. Prerequisite: Business Foundations; BSAD 2899 , IST 3110 , MKTG 3010 .
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